Balanced
This market deserves a narrower search instead of a broad green light. In the latest Zillow Research data, home values have softened while rents are still moving up.
Gillette, WY is more interesting because basis has softened while rents are holding up better. That can create better screening conditions than the headline market mood suggests.
Average deal benchmark
This is the quick market-level baseline for what a typical deal looks like before you underwrite a real address.
Verified metrics come from sourced market files. Estimated metrics are derived from those inputs.
Strategy fit
Gillette, WY is classified as a balanced market with an overall score of 49/100, placing it on the Watch list. The typical home value is $339,822, while average rent is $1,326, producing rent-to-value strength of 4.68%. That suggests rents provide some support, but not enough on their own to make the market look strongly cash-flow driven.
The market’s recent signals are mixed. Rents are up 3.7% over one year, while home values are down 3.5%, and price-vs-rent pressure is -7.3%. That combination can be useful for patient investors because rents are improving while prices have softened, but the Watch list score suggests the numbers are not strong enough to treat this as an easy-entry market without careful deal-level underwriting.
Which strategy this favors
This market currently favors a cautious buy-and-hold investor more than an aggressive flip or BRRRR investor. The balanced classification, 4.68% rent-to-value strength, +3.7% rent trend, and -3.5% home value change point to a market where income support matters, but investors likely need disciplined purchase pricing rather than relying on strong appreciation or wide forced-equity margins.
Generated from this market's real Zillow-backed metrics only — not a recommendation, and not informed by facts about the city beyond the numbers shown above.
County snapshot
These counties add local context after the market screen. Use them to see where conditions look stronger or weaker before you underwrite a specific address.
Sourced metrics
Rating breakdown
Underwriting
Metro home values as of 2026-07-31.
Open sourceAccessed 2026-09-15Metro rents as of 2026-07-31.
Open sourceAccessed 2026-09-15County home values used for the supporting county snapshot.
Open sourceAccessed 2026-09-15County rents used for the supporting county snapshot.
Open sourceAccessed 2026-09-15Official county boundaries used to render the city-level map footprint.
Open sourceAccessed 2026-09-15Reference definitions for Zillow housing and rent market metrics.
Open sourceAccessed 2026-09-15The market score is a transparent screening heuristic built from Zillow Research home-value, rent-trend, and rent-to-value inputs. It is not a buy recommendation or a substitute for address-level underwriting.
The page shows county-level snapshots inside the market footprint so you can see where conditions look stronger or weaker. Treat them as supporting context, not automatic buy boxes.
Use the page to decide whether the market deserves deeper attention, then run a real property-level analysis inside InstantlyAnalyze before making an offer.